I bring you exciting news from the Just For Tummies HQ – a new high profile addition to the team! We have recently appointed Janey Lee Grace of Imperfectly Natural as our Brand Ambassador. As the leading ambassador for heart-centred businesses, Janey works only with brands and businesses that share her values around natural health – and we are thrilled that Just For Tummies is one of them.
“My passion is to help bring our amazing range of heart-centred businesses and services into the mainstream” she explains. “I have been on both sides of the PR fence so I can really help businesses to gain complete clarity on their brand – and what it is that makes each of them unique.”
Janey is no stranger to the limelight. Many of you will have heard her presenting shows on Radio 2 or seen her on TV. Some of you may have even heard her sing. As a graduate in Performing Arts, she started out as a backing singer for the likes of Wham!, Kim Wilde and Boy George, before going on to have her own top ten hit with 7 Ways To Love as part of the dance act, Cola Boy.
It was whilst working on Steve Wright’s radio show, and sharing her views on natural health and her passion for a holistic way of life, that Janey’s career journey took an interesting turn. “I was receiving large numbers of emails and letters enquiring about alternative ways to lead a healthier life,” Janey recalls. “As I offered listeners ways to live a cleaner, more eco-friendly life by avoiding harsh chemicals and other harmful substances, I suddenly knew it was the right time to share my ideas with an even wider audience.” This marked the creation of her ‘Imperfectly Natural’ brand and the publication of her first book, ‘Imperfectly Natural Woman – Getting Life Right the Natural Way’.
Ten years on, Janey has written several more books and built up her own media relations company, offering training and coaching to businesses looking to establish a platform and a PR presence. She writes magazine columns, and continues to make regular TV and radio appearances, as well as play the occasional live gig – the list is endless. She is undoubtedly a multi-talented lady, and knows a thing or two about building a successful profile under the media spotlight and ‘behind the scenes’ too.
I have known Janey for many years. We both became involved in the field of natural health around the same time and over the years, we have regularly bumped into each other at different health and wellbeing shows and exhibitions. Once my digestive health supplements and Tummy Tea were created, I knew that Janey would be the perfect person to help me promote the benefits of the wonderful Live Bacteria probiotics and other natural digestive health products in the range. Together, it is our aim to reach out to the millions of people who have the sometimes debilitating symptoms of IBS, bloating, abdominal pain, embarrassing wind and constipation.
I felt very flattered when Janey said this about the Just For Tummies products:
“At last – joined-up thinking around digestive health, these products work in synergy for a happy tummy; they’re natural, beautifully packaged and created by an expert.”
With her fresh approach, wisdom and deep understanding of how to add value to a brand, Janey is sure to be the perfect facilitator to put Just For Tummies well and truly on the map. Watch this space!
To find out more about Janey, her collaboration with Just For Tummies and the recommendations she makes on her thriving forum, check out http://www.imperfectlynatural.com